Perpetuity Whisky
Branding and packaging for The Leith Export Co.’s infinity Scotch whisky, Perpetuity. Design by Tyrone Stoddart, graphic designer based in Edinburgh.
Branding and packaging for The Leith Export Co.’s infinity Scotch whisky, Perpetuity.
On a quiet night in the Kirkgate, a keen ear can discern the relentless hammer of Henry Douglas echoing across the cobbles of Leith. The cooper is destined never to finish his cursed cask.
This whisky endures a similar fate to the cursed cooper. The blending vat is filled with mature Scotch whisky sourced from across the country, before bottling a portion. There is no fixed recipe; the vat is replenished with carefully selected casks. The cycle repeats forever. It is an infinite vatof Scotch, delivering intriguing, complex and exquisite whisky in perpetuity.
Photography by Sam Christie at Aw Aye Media